Secured 73% in the First Year of MBA
I am very happy to secure 73% in first year of MBA from Welingkar Institute of Technology. I didn’t even thing about that I could able secure more than 70% as I had tackled various toughest subjects like Financial Accounting, Cost Accounting, and Strategic Management. The first years’ journey was awesome and just heading towards the second year with favorite subjects like Social Media Marketing, Internet Marketing, Marketing Finance, CRM, Consumer Buying Behavior, Logistics Management etc. I am sure that I will perform much more better than first year.
How Integrative Thinking Helps You to Become a Leader?
Integrative thinking concept was first introduced by Mr. Graham Douglas in USA in 1986. Integrative Thinking as the process of integrating intuition, reason and imagination in a human mind with a view to developing a holistic continuum of strategy, tactics, action, review and evaluation for addressing a problem in any field. The idea behind integrative thinking was to improve the overall thinking (operational) process of the company. Integrative thinking is better than traditional thinking as we find only one solution in traditional thinking and we find multiple solutions in integrative thinking. We do things which we have told and we don’t find alternative solutions to do things differently. We never…
Is LinkedIn Ads Better Than Facebook Ads?
Social Media Marketing has become extremely popular in the Advertising world. Every business is now considering social media as an effective medium to market their products and services online. The social media Industry has been growing rapidly over the last 5 years. Social media users are growing at a phenomenal rate everyday. Users are getting ever so engaged on social platforms like Facebook, Twitter, LinkedIn, Instagram, Google+ etc. Facebook, LinkedIn, Twitter and Instagram are offering paid ads worldwide. Instagram ads were restricted to the US first but are now available in India from past 1 year. Let’s discuss about the importance of Facebook and LinkedIn ads from a business perspective.…
IS SOCIAL MEDIA MARKETING A THREAT TO TRADITIONAL ADVERTISING?
The popularity of Social media has significantly increased in the last 5 years. The reach of Social media has increased enormously as more people are getting active on social networking sites. Social networking sites have spread across the globe by offering free text, video chatting and other interactive services. Facebook has already crossed 1.44+ billion users worldwide. Twitter has more than 300+ million users, LinkedIn has 380+ millions users and Google+ has 540+ millions active users. These figures have proved that social media can’t be ignored if we want to reach a mass audience. Marketers use different offline advertising media like TV, Print, Radio, Outdoor, etc. They spend heavily on…
Why Facebook is Supporting Digital India campaign?
Most of us are still wondering as to why Facebook is supporting the Digital India campaign. Facebook is going to offer free internet at all railway stations (500+) across India. It is also going to offer free internet across rural India where its reach is limited. Facebook is going to release solar-powered drones in rural areas to enable free internet, hitherto a dream. In India, Facebook earns only $80 million per year, while Google earns $1400 million per year. If Facebook offers free internet to 500+ stations in India then they will be able to reach an additional 1 million passengers (users) in India. Facebook has 200 million users in…
With You a Happy Diwali
Wishing You and Your Family a Very Happy Diwali. May the festival of lights add sparkles of joy to your life. It is Special Day for me as It’s my second Birthday Celebration today and I was born on the Laxmipujan Day…
Minions Pic Created at Our Office
The great pic is created by my great friends Manish Rane and Saptarshi Bose.
Funniest TV Commercials in India
There are hundreds of TV commercials come on TV every day but we hardly remember any ads as ads needs to be innovative, creative, funny so that viewers remember it. We see various types of ads like health, medical, home décor, electronics, finance, banking, FMCG etc. Advertisers always try to make ads more innovative, informative, appealing, and creative and try to grab the attention of viewers. Some advertisers make their ads that make viewers fear e.g. we have seen some life insurance and medical policy ads where they try to tell us the benefits of medical and life insurance policies. How these policies will help us to secure our families.…
Why most of the Indian are not Smart Investors?
I was recently creating a project for Welingkar Institute as I have joined MBA distance learning program. I was watching videos of various industry experts, professors, entrepreneurs, alumni etc. Some entrepreneurs have shared their experience, how they started their businesses and made it successful by innovative, integrative and strategic management then I came across one of the videos of Prof Raj Kumar and explained about the topic Savings vs. Investment. Prof. Raj Kumar is expert in the field of Investment, Fund Management, Wealth Management etc. He has explained how Indian are good savers but bad investors. We all have been told to make saving since our childhood but no one…
Difference Between Traditional Thinking and Integrative Thinking?
“Integrative thinking is a discipline and methodology for solving complex or wicked problems” – Roger Martin Integrative thinking was originally invented by Mr. Graham Douglas in 1986. Whenever there is opposite thinking there is integrative thinking. Traditional thinking is nothing but the way things are done as told by someone else. Integrative thinking is much different than traditional thinking. Traditional thinking uses either or approach while Integrative thinking follows only and approach. When a problem arises someone will always follow the traditional thinking to solve problem in only one way while we can have multiple options in integrative approach. In integrative thinking we find various solutions of the same problem…